You really don’t need me to figure out the secrets of sports broadcasting. Honestly, you can do it all on your own. It will only take you 25 years. The biggest secret about the sports broadcasting industry is that there isn’t just one secret, but rather a series of principles, philosophies and guidelines that can lead to success in the world of sports media. Anyone can acquire, attain and learn these secrets. For me, this took 25 years. And believe me, I’m not special. The learning continues to this day – from colleagues, students, mentors and everyone in between. One thing I learned a long time ago is that I can always be better. We learn how to excel at the craft of sports broadcasting by starting with the advice of those who have gone before us, including many well-known pioneering media voices. We can take their wisdom to heart and make it our own. That is the quickest path to sports broadcasting achievement and most solid foundation for lasting success.

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