World Cup to set new broadcast benchmark

The Rugby World Cup kicks off today in Japan. It’s the 7th most viewed sporting event on the planet, behind things like the Olympics, the soccer/football World Cup and the Tour de France…but well ahead of the World Series and any Superbowl. Here’s the list of the Top 10 most-watched sporting events based on worldwide…

NFL 100: A Century of Iconic Broadcasting

One of the more interesting things, I think, about the American sports landscape is the NFL. Of the major four sports, the NFL is the only league where teams do not employ their own dedicated TV broadcast crew during the regular season. Basketball, hockey, and baseball all have their own television and radio crews with…

Finding Inspiration in Other Sports

As sportscasters, we’re often told to vary our words and phrases to keep viewers/listeners engaged and sometimes the inspiration to say new things lies in other sports than the one(s) we regularly cover. We’re also told, despite it seeming like common sense, that there’s always room for improvement when it comes to our sportscasting. For me, I…